Katie Coates

Concepted, coordinated, and art directed a photography shoot focused on capturing authentic student experiences and campus life.

Designed and laid out the New York Medical College Strategic Plan, developing the visual direction, typography, and editorial layout throughout the publication. Selected pages shown.

Designed on-brand print and digital advertising for New York Medical College.

Created branded social media graphics and campaign visuals.

Designed the Chironian magazine cover and contributed to the creative direction and production of the cover photoshoot.

Designed the Chironian magazine cover, developing the visual concept and final layout around the photography.

Developed the concept and art direction for the Chironian Magazine cover, directing the photoshoot, retouching the final image, and designing the cover.

Designed a series of one-sheets for recruitment and informational purposes, highlighting key program information in a clear, engaging format. One of many shown.

Brought in to refresh the Child Care Council of Westchester’s visual identity and develop new design guidelines. The goal was to create a more modern, clean, and consistent look across their communications.

Designed and laid out the Annual Report, giving it a clean, modern look. Cover and selected pages shown.

Refreshed the organization’s print and digital newsletters.

Developed the design concept and creative direction for the Child Care Council of Westchester’s Annual Gala. In 2026, the Gala was renamed and took on a new direction, leading to a fresh visual identity for the event.

Planned, coordinated, and art directed lifestyle and interior photography shoots across multiple Serendipity Labs locations.

Designed a one-sheet highlighting the Serendipity Labs brand, workspace offerings, and key selling points for prospective members and partners.

Designed a broker brochure showcasing Serendipity Labs locations, amenities, and workspace offerings for the commercial real estate market.

Designed email campaigns and marketing communications to promote locations, memberships, events, and company initiatives.

Created social media graphics and content across campaigns, locations, events, and brand initiatives.

More can be seen here

Designed a range of printed marketing materials, including postcards used to promote Serendipity Labs locations, memberships, and events.

Designed the visual direction and homepage for a Serendipity Labs website redesign, translating the brand into a more modern digital experience.

Designed a door hanger campaign to introduce Serendipity Labs’ coworking spaces to residents living in the building.

Designed promotional posters to advertise Serendipity Labs workspace and membership offerings.

Designed real estate signage for the launch and marketing of the Serendipity Labs Manchester location. As well as for many other locations.

Developed a brand refresh for Serendipity Labs to strengthen the brand and bring more movement, energy, and vibrancy to the visual identity. The new direction began rolling out before I left and continues to be used today. Selected pages shown.

Social media images.

Postcards designed for Houlihan Lawrence.

Gallery of Homes cover designs.

Advertisement of the relaunch of the North of NYC website.

Market Report cover.

Advertisement for Darien office.

Advertisement for LaGrangeville office.

Advertisement for Darien office.

Digital invitation.

Digital ads for various offices.

Flyer for Manhattanville Open House.

Manhattanville College travel piece cover.

Manhattanville College travel piece interior 3 page spread.

Manhattanville College Castle Conversations brochure and program cover.

Manhattanville College Athletics brochure cover.

Manhattanville College Athletics brochure inside spread.

Organized video shoot and worked very closely with editors and shooters to create showcase video. This video has been used as the showcase video since 2017.

Organized and directed video shoot and worked very closely with editors and shooters to create showcase video.

Organized and directed video shoot for Serendipity Labs

Worked with videographer to capture shots of Serendipity Labs Grand Central Location. Edited by Katie Coates.

Social Media reel for Serendipity Labs Hispanic heritage Month. Edited and graphics by Katie Coates.

Short animation created in After Effects for Serendipity Labs.